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At Superior Wellness, we are redefining the hot tub and wellness industry with a commitment to innovation, quality, and affordability. Our portfolio includes market-leading brands:
- Superior Wellness – The driving force behind our global success, delivering cutting-edge wellness solutions.
- Platinum Spas – Premium hot tubs with industry-leading features, built for comfort and performance.
- AquaSolus – A sophisticated range of hot tubs designed for the ultimate hydrotherapy experience.
- Portcril – A European-inspired brand offering high-end spas and swim spas with sleek designs.
- Chill Tubs – Revolutionising the ice bath industry with stylish and effective cold water therapy solutions.
- HEKLA – A luxury sauna brand delivering the best in relaxation and wellness.
- The Wellness Co. – A curated collection of wellness products designed to enhance everyday life.
The Role
We are looking for an experienced and creative Email Marketing & Social Media Manager to lead our email campaigns and social media strategy across all brands. This is an exciting opportunity for someone with a proven track record in B2B marketing, who can design and execute engaging email campaigns while also managing social media content across all platforms.
Key Responsibilities
Email Marketing
- Plan, design, and execute B2B and B2C email marketing campaigns that drive engagement and conversions.
- Develop targeted email strategies to effectively communicate brand stories, promotions, and product launches.
- Create visually engaging and high-performing email designs using Dotdigital or similar platforms.
- Monitor email analytics, reporting on performance and optimising for open rates, click-through rates, and engagement.
- Ensure all email communications align with our brand identity and marketing goals.
Social Media Management
- Develop and execute a comprehensive social media strategy across LinkedIn, Instagram, Facebook, X (Twitter), YouTube, TikTok, and Pinterest.
- Create and schedule engaging content that highlights our brands, products, customer success stories, and industry insights.
- Collaborate with designers, videographers, and marketing teams to produce high-quality visuals, reels, and short-form videos.
- Analyse social media performance, adjust strategies based on insights, and report on engagement, growth, and conversions.
- Stay ahead of trends in digital marketing and wellness, ensuring our brands remain at the forefront of the industry.
What We’re Looking For
- Proven experience in email marketing and social media management, preferably in the B2B wellness, spa, or luxury goods industry.
- Strong portfolio showcasing email campaign designs and social media content.
- Proficiency in Dotdigital or similar email marketing platforms.
- Skilled in Adobe Creative Suite, Canva, or similar design tools.
- Deep understanding of audience engagement strategies and ability to craft compelling marketing content.
- Analytical mindset with the ability to track, report, and optimise digital campaigns.
- Ability to work independently and collaboratively in a fast-paced, dynamic environment.
Why Join Us?
- Be part of a fast-growing, award-winning company in the wellness industry.
- Work with leading hot tub, spa, and wellness brands that are shaping the market.
- Opportunity to lead digital marketing strategies with creativity and autonomy.
- Competitive salary and benefits package.
- Collaborative and supportive work environment.
How to Apply
To apply, please send your CV, portfolio, and a short cover letter to Richard Walker, Marketing Director.