International Sales Team Expands Again
Superior Wellness has announced the appointment of Magda Paradell as their new International Sales Manager. She joins them with over 15 years’ experience in the wellness sector. Magda’s previous role …
Superior Wellness welcomed its partner network to the Annual Partner Conference and Awards at its Chesterfield HQ followed by an afternoon and evening at the Casa Hotel, Chesterfield.
On Wednesday 8 March 2023 Superior Wellness partners from all over the UK and Europe made the journey to Chesterfield for the opportunity to view the new products and receive demonstrations. The brand-new Hekla Sauna, Chill Tub, Aquark Heat Pumps and the Hydralyft were on display with the sales team talking through in detail about them and answering questions. The demos followed an opening speech from Rob Carlin, Managing Director who thanked partners for making the journey and for their support.
Those who had not been to the HQ before were then invited on a tour of the facilities. This included a tour of the office space, on-site gym, warehouse and new marketing studio. The marketing studio opened last year and is being utilised by the marketing team to improve digital content and product photography.
In the afternoon, Gareth Ward, Sales Director presented to the network and talked about the achievements and challenges of the last 12 months as well talking about future plans. For the remainder of the afternoon, those in attendance enjoyed the Crystal Maze Challenge led by leading events company Eventurous. This was a chance to test communication skills, working together as a team and for people to work alongside others that they haven’t met before.
Superior Wellness then hosted a formal awards ceremony in the Barcelona suite, in the evening. There were 19 awards in total ranging from highest performing partner per hot tub brand, Showroom of the Year, to the prestigious partner of excellence award.
Award Winners 2023
Highest Performing OEM Spas Partner 2022 – Advanced Hot Tubs
Highest Performing Platinum Spas Partner 2022 – Better Living Outdoors
Highest Performing Be Well Partner 2022 – Just Hot Tubs
Highest Performing Thermals Spas Partner 2022 – Escape Hot Tubs
Highest Performing OEM Spas European Partner 2022 – Phybris
Highest Performing Platinum Spas European Partner 2022 – Superspas
Highest Performing Platinum Spas US Partner 2022 – Hot Tub Products
Highest Performing OEM Partner US 2022 – GPM
Superior Wellness Partner of Excellence 2022 – Concept Spa
Most Improved Partner 2022 -Escape Hot Tubs
Most likely to receive a record number of phone calls from in one day -Tubs Direct
Best New Partner 2022 – Grizzly Bear
Most likely to be on holiday – Simon Matthews, Midlands Hot Tubs
UK Showroom of the Year 2022 – Better Living Outdoors
European Showroom of the Year 2022 – Neda Pool
UK Hot Tub Install of the Year 2022 – Tubs Direct
European Hot Tub Install of the Year 2022 – Pool Power Shop
US Install of the Year – Time Machine Hot Tub
The Trickiest Install of the Year 2022 – Spyrys Spas and Hot Tubs
Graham Message, Business Development Manager, said “The annual conference is always a huge success and provides the opportunity to gain constructive feedback and prioritise for the future. We have a fantastic relationship with our partners and value their feedback. Meetings such as this allow us to continuously improve and adapt our resources to meet the needs of our partners and their customers.
“It was also a great chance to socialise with our partners and have some fun. We would like to thank our partners for their continued support for the last 12 months and we are looking forward to the year ahead.”
Prior to the Conference a number of partners also attended a training day on Tuesday 7 March which consisted of three different sessions. Sales and Marketing training was delivered by Sarah Elphick, Head of Marketing and Graham Message, Business Development Manager. Nic Walker and Terry Edwards from the Technical team led acrylic repair training and general technical training.
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